The funnel is dead, and the inbound methodology has completely shifted to the flywheel framework.HubSpot recently announced a big shift in the way we think about inbound strategy at Inbound 2018. This obviously ruffled some feathers in the marketing world. We are all accustomed to thinking with a funnel mindset. But the flywheel buried the funnel. And it did so because it's inherently better in many ways.
General Building Manager
The funnel is dead, and the inbound methodology has completely shifted to the flywheel framework.HubSpot recently announced a big shift in the way we think about inbound strategy at Inbound 2018. This obviously ruffled some feathers in the marketing world. We are all accustomed to thinking with a funnel mindset. But the flywheel buried the funnel. And it did so because it's inherently better in many ways.